Systems, strategies and stories for solo creators chasing freedom not metrics.
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At the beginning of February I moved apartment and it killed my content calendar. What I thought would take a few days took two weeks of hard physical labor. Rick on the other hand just spend three days lying on the floor of a ship coming back from an Photo Trip to Antarctica trip. Loosing a few days of shooting because of it and rather than enjoying the journey he was just surviving. How do you handle unexpected situations that completely change your plans? For me I knew recording videos in February would be out of the question. That’s why I pre-recorded 3 videos and two podcasts just before the move. When you’ll see the videos I hope you can ignore the bags under my eyes. But even with the prep, the “reality” punched me in the face. Instead of getting right back into the edit and get my Restart series out I had to pile everything we own into the bedroom because the floors in the living room had to be redone. The only creative work I was able to continue during this time was writing. That’s a trend I’m seeing across the board in Independent media. When anybody can create anything with a simple prompt, writing turns from another piece of content into a way of sharpening your thinking. As Samir said on a Podcast: Writing is the best habit a creator can have Jay said: he is doubling down on long from writing. For me it’s also very interesting to see that a text post on LI that took me 30 minutes to write has more impact than a 30 minute video I edited for a month. That makes me wonder if 2026 is the year where blogging makes a comeback? Have you noticed a change in your behavior? Do you watch less and read more? Or did you start enjoying writing for the sake of it and not for the views? What I’ve been exploring is writing essays about the long view on the creator space. Taking a step back and looking at the big picture of where we are now. In my drafts you find titles like: What is a creator? How one camera started the creator economy. The most powerful person in the creator economy. What YouTube and MTV have in common. For now that’s what they are –Drafts. Because I can’t decided if that’s something I want to publish and turn into public performance or if I should just write it for myself to sharpen my thinking and weave it into my regular content to be uniquely me in a sea of sameness. Since we have an abundance of content it’s hard to know for yourself what’s worth putting out and what’s just noise. Sharing it with friends is a much faster way to see what’s worth putting out. Is there one thing you created that’s more than just another piece of content? If you want want talk about that with other creators in the messy middle become a come trust club member. Once a month we jump on a call to chat about the reality behind the content. 💛 Valentin |
Systems, strategies and stories for solo creators chasing freedom not metrics.